With business insurance you can protect what you worked hard for

With business insurance you can protect ...

Today if you are a businessman, you must protect your assets. Times are tough and nobody wants to lose everything in one moment. That’s why it is wise to acquire the best type of business insurance that meets your needs and your estimates. Businesses may suffer losses due to unforeseen disasters. These can include all-natural disasters like earthquakes, hurricanes, floods and tornadoes. Other risks are riot or arson. These factors...

6 key factors for business success

6 key factors for business success...

A company owner must coordinate various factors to achieve a particular goal. All aspects are equally important for making the business a success. Various departments should work in coordination with each other and the organization and financial planning should be determined properly. Modern businesses are more complicated and multi-stage. Achievements in technology and different consumer preferences are creating more challenges for the entrepreneur. All aspects of a business such...

A successful business: what you need to consider

A successful business: what you need to ...

A successful business is the purpose and content of all business owners. And the action is the fundamental key to all success. Most people fear failure in business and can not try again after failure. In general, there is no victory without failure, but victory is developed from previous failures. Basically discouragement and failure are two of the main obstacles to success so do not be discouraged by failure,...

The basics of developing your business marketing strategy

The basics of developing your business m...

The business strategy is one of those terms that may sound confusing but it really does not need to be. It can be described as a plan to show you where you're headed and how you will get there. After all, it is useless to have a fantastic product or service and a motivated workforce, if they do not know the direction they go in and what success looks...

How to Build and Maintain a Strong Email Subscriber List

  • Skye Leist
  • January 18, 2014

I caught a little bit of the Christmas Story on television the other day.

I dont know about you, but the part when Mr. Parker receives the package containing the infamous leg lamp gets me every time.

Must be Italian, frag-il-e, he says.

I bet if email marketing came in a box, it would be package with equally as much care.

When it comes down to it, producing a quality email marketing strategy is a rather fragile matter. While one delicately crafted email may award you a stream of engagement, one sour email has the ability to cost you a handful of valued subscribers.

While businesses and marketers are left teetering on a tight rope to email marketing success, creating and distributing the right emails to the right people can start to feel like a daunting task.

The important thing to keep in mind is that when executed the right way, email marketing works.

With 82% of consumers opening emails from companies, and 44% of email recipients having made a purchase at least once last year based on a promotional email, its clear that taking the time to do email marketing right is worth the effort.

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GitHub launches service for open government

  • Edward Newcomb
  • January 15, 2014

Future of government seems to be the topic of the moment.

After my post yesterday on Citizen sourcing and the future of cities and last week on Four fundamental principles for crowdsourcing in government, I have to report about GitHub launching government.github.com.

As it happens, in my recent keynote on A Future of Crowds: Implications for Government and Society, I discussed the issue of GitHub as a tool for crowdsourced government. GitHub, primarily used as a tool for collaborative, distributed software development, has many other potential uses. It allows people to branch off to create variations of documents, then request the controller of the master document to incorporate their changes.

In the first instance GitHub is a fantastic way to share current legislation.

The New York Senate Open Legislation site on GitHub delivers legislative information from the senate to the public in near real-time.

The Bundes-Git service is a version control repository of German laws, and all Dutch laws are now on GitHub.

However the new GitHub for government platform enables many other possibilities as well.

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Tags: Government

W.Va. Company Behind Water Leak Files for Bankruptcy

  • Savannah Selle
  • January 15, 2014

Being implicated in the contamination of a states water supply is not so good for business. Freedom Industries, the company whose tank leaked a chemical into the Elk River in West Virginia, filed for bankruptcy today, reports the Charleston Gazette. The move for Chapter 11 protection comes amid of flood of lawsuits from businesses and individuals who had to go without municipal water for several days. Most of the 300,000 affected residents have water again.

The company listed its liabilities at a maximum of $10 million, which might be wishful thinking. “I think they underestimated the liabilities just a tad,” an attorney who filed a class-action suit against the company deadpans to the Wall Street Journal. In its filing, the company shed a little more light on what it thinks happened: A water line broke during “extraordinarily frigid temperatures,” and that made the ground freeze beneath a storage tank.

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Tags: Leak, Leak Files

What to Focus On With Limited Content Time

  • Skye Leist
  • January 13, 2014

If our B2B SEO clients had unlimited budgets we’d recommend that they hire a full time content writing team that could produce a never ending stream of blog posts, press releases, white papers, case studies, videos, podcasts, etc. After all, content is what really makes an SEO campaign work today. It’s what gets optimized to appear within organic search, gets shared in social media to generate traffic and social signals, and is linked to naturally within content that appears on other sites boosting the trust and authority of the author and the website that the author represents. The businesses that are producing quality content on a regular basis have the best chance of having a successful SEO campaign and generating visibility across the web. Unfortunately, unlimited budgets don’t exist and many small to medium sized B2B organizations just don’t have the resources to be creating mass quantities of content. They need to pick and choose the best way to spend the time that they do have. With a

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Tags: Time

Visit Us At CodeMash

  • Edward Newcomb
  • January 12, 2014

At North American Bancard, innovation is a vital component of everything we do. It is only by embracing the latest technology (as well as developing our own) that we can continue to provide merchants with the up-to-the-minute transaction solutions they need to grow their businesses. Thats why were thrilled to announce that we will be a sponsor of CodeMash this year.

To be held January 7-10 at the Kalahari Resort in Sandusky, Ohio, CodeMash is a world-class technical conference that serves to educate developers on current practices, methodologies and technology trends across a variety of platforms and development languages. Its also a great opportunity to see the very latest gadgets and gizmos…in fact, attendees of this years event will even have a chance to win a Parrot Drone Quadricopter and a new Macbook Air!

Well have a booth set up so stop on by on your way to the pool. Want more details about CodeMash? Click here.

Have Some Ideas on Hiring the Best Interns?

  • Finn Torode
  • January 12, 2014

Not every company has interns, but if you don’t, you might be missing out on some great opportunities.

But before you jump into choosing one, it helps to step back and think of the reasons you want one.

Once you know the benefits, you can come up with a list of qualities and skills you would like to see in the interns. Not only are you helping them get some excellent work experience to put on their resume, but it benefits your company as well.

Reasons to Hire Interns

There are a wide range of benefits to hiring interns at your company.

The financial benefit is one many companies consider, because they either work for low or no wages. This is generally the exchange for hiring interns with little to no experience, helping them to improve their resume.

You also get the chance to try out new employees before officially hiring them.

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Tags: Interns

Bankruptcy Filings By Individuals and Businesses Down in 2013

  • Edward Newcomb
  • January 08, 2014

High bankruptcy levels are never good news for small businesses. In addition to being a sign of decreased buying power among individual consumers, high bankruptcy rates usually point to increased numbers of business owners closing up shop due to financial constraints.

But recently, the American Bankruptcy Institute (ABI) reported that the bankruptcy level in the U.S. reached its lowest point since 2007. During calendar year 2013, there were 1,032,326 bankruptcy filings nationwide, representing a 13% decrease from the number of bankruptcy filings in 2012.

Small business bankruptcy rates also appear to have decreased in 2013.

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Tags: Businesses, Individuals Businesses
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